All the brands below have communicated against mulesing, a cruel mutilation of merino lambs and show that the demand for non-mulesed wool is high and growing.
Some of these brands have gone a step further by setting a commitment to phase out mulesed wool and others are already moving away from it by fulfilling concrete steps.
Your favourite brand is not part of the solution? If you want more brands to become mulesing-free, please sign our petition.
Status August 2020
Explanation of the two categories:
Position against mulesing: Brands in this category have a position against mulesing, they may have expressed their opposition to the practice, reference the use of strong standards that exclude mulesing or stated their concern or desire to move away from mulesed wool on their website, or within their animal welfare policy. This position must be published online and available to the public. FOUR PAWS was unable to locate a published a time bound commitment to phase out mulesed wool, alongside objectives around certification by these brands.
Strong measures to phase out mulesed wool: Brands in this category have published a timebound public commitment, setting a percentage goal to transition away from mulesed wool (e.g. on their website, within their animal welfare policy, and /or their buying guidelines). These brands have also stated their use of robust certification systems, or aims with regards to achieving a certified supply chain, using traceability and transparency systems, ideally comparable to the Responsible Wool Standard (e.g.: 100% RWS by 2022).
Do you know of a brand with a stance against mulesing that is not listed here, please contact us via Textiles@four-paws.org and we will add it to this list.
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On the FOUR PAWS International website there are links to external pages run by third parties. Since we have no influence over the content of these pages, we cannot guarantee their accuracy. The content of third-party pages is always the responsibility of the respective provider or operator. At the time of placing a link on our site, the third-party page has been checked for possible legal infringements. Links are only placed on our pages if none are found. Since it is not possible to continually check the complete content of the pages linked without being informed of actual breaches, we can only delete links that direct our visitors to sites with infringing content when these links are brought to our attention. As soon as we are made aware of links leading to content that infringes the law, it will be deleted immediately.